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sky solar pro

solar installation company

client snapshot:

sky solar pro is a california-based solar energy company focused on helping homeowners lower utility bills and switch to clean power. to support community growth and expand brand awareness, sky solar pro needed a bold campaign that would connect with real people, in real time – and move them to act.

the challenge:

solar energy can feel abstract or overly technical. sky solar pro needed a campaign that made solar simple, relatable, and relevant to daily life—while also driving real engagement, both online and offline. the campaign had to break through the noise and make solar benefits tangible.

our push:

• created the full “with the sun” concept – connecting solar to everyday moments
• designed bold, relatable visuals showing real-life benefits of solar
• ran targeted digital ads with strong CTAs to drive leads
• combined online reach with door-to-door outreach for local impact
• delivered a high-engagement, multi-channel experience for sky solar pro

Poster with a glowing sun on a blue background and text: "Say goodbye to high bills with the sun," with a yellow arrow pointing to the text.

the impact:

• reached over 2 million people, drove 150k website visits, and captured 45k leads (30%)
• achieved a 6.5% CTR and reduced cost-per-lead by 20%
• knocked on 10k doors, connected with 6.5k households (65%), and booked 1.5k consultations (23%)
• positioned sky solar pro as a community-focused leader in clean energy solutions

client feedback:

the ‘with the sun’ campaign brought our message to life. it wasn’t just about solar – it was about daily impact, and that connected with people. the results speak for themselves, and it set a new standard for how we approach community engagement.
Posters for Sky Solar Pro showing a bright sun and solar energy icons with text promoting solar panels as a way to save on energy bills and power your home using sunlight.
Blue background with yellow illustration of a smartphone connected to a wall plug charger, showing a battery icon on the screen. Blue lightning bolt symbols decorate the background.
Yellow background with small receipt icons. Text in blue reads: "THE SUN HELPS YOU SLASH YOUR ENERGY COSTS."
this solar marketing campaign proved that emotion and education can go hand in hand – connecting homeowners to a bigger purpose while driving measurable growth. more than just visuals, it became a full-scale solar energy advertising campaign that positioned sky solar pro as both a brand and a movement.
A close-up view of a bright orange sun with a glowing edge against a deep blue background. At the top is the white Sky Solar Pro logo. Below, white and yellow text reads, "Contact us now to get your free personalized quote!" with a yellow arrow pointing toward the text.
A textured orange and yellow background resembling the sun with the white Sky Solar Pro logo at the top. White text in the center reads, "The sun is about to make a big difference in everyday life." Below, in yellow text, it says, "Curious how?"
Poster with yellow background with a partial image of the sun. Text reads: “With the sun you could… What would you do with extra savings?”

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