Hire an In-House Team

The Neighbours

NFT collectibles

client snapshot:

the neighbours is a digital art and nft project built around a weirdly lovable alien neighborhood. each character? one-of-a-kind. green-skinned. full of attitude. but this isn’t just a collectibles drop – it’s a full-on universe. rich stories, deep world-building, and characters with actual personalities. the goal? turn collectors into neighbours. give them more than a jpeg – give them a world to belong to.

the challenge:

the concept had visual spark and solid potential – but no real backbone. no brand identity, no voice, no strategy to pull it all together. in a fast-moving space like nfts, that’s a problem. the client came to us looking for more than a logo – they needed a full world. something with a name, a vibe, and a story that could turn quirky alien characters into a brand people remember. playful, ownable, and impossible to ignore.

our push:

• built a playful, character-driven brand identity with consistent visuals and tone
• created an interactive website for exploring the neighborhood and buying NFTs
• developed narrative content where every neighbour came with a unique backstory
• managed social media with a distinct voice and strong community focus
• launched targeted ad campaigns for nft collectors and web3 audiences
• designed custom visual assets optimized for web, social, and digital use

the impact:

we built the neighbours from the ground up – name, logo, tone, the whole universe. gave them a bold visual system with colors, type, and language that actually sticks. but we didn’t stop at looks. we gave the aliens personality. stories. context. turned them from random characters into a living, breathing neighbourhood you’d actually want to be part of.

client feedback:

this started as a fun idea—and turned into an entire world. every detail, from how the characters talk to how the site flows, feels intentional and alive. our community finally has something that feels like home.
we turned a simple name into a bold, recognizable brand. from strategy to visuals, we helped the neighbours show up as the go-to creative space for connection, collaboration, and community. now, they don’t just feel local – they feel magnetic.

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